Brightway Goods Wholesalers L.L.C (referred to as “we,” “us,” or “our”) is committed to safeguarding your personal information and ensuring your privacy is protected. This Privacy Policy outlines how we collect, use, disclose, and protect your personal data when you visit our website or engage with our services. By accessing or using our website, you agree to the terms of this Privacy Policy.


1. Personal Information We Collect

We may collect the following categories of personal information:

  • Identification details: Name, nationality, and contact information (e.g., email address, phone number, and address).
  • Business-related information: Company name, role/title, and business activity.
  • Transaction details: Information related to your interactions with our services.
  • Technical data: IP address, browser type, and browsing behavior on our website.

2. How We Use Your Personal Information

The personal information collected may be used for the following purposes:

  • To provide, maintain, and improve our services.
  • To process transactions and respond to inquiries or requests.
  • To comply with legal obligations under UAE laws and regulations.
  • To communicate important updates, including changes to services or policies.
  • For marketing and promotional purposes, with your explicit consent.

3. Sharing and Disclosure of Personal Information

We may share your personal information with:

  • Service providers and partners: To facilitate operations such as payment processing, logistics, or technical support.
  • Regulatory and legal authorities: When required by UAE law or to comply with legal obligations.
  • Third parties involved in business transactions: Such as auditors, insurers, and advisors, but only as necessary.

We do not sell, rent, or trade your personal data to third parties for marketing purposes.


4. Cross-Border Data Transfers

In certain cases, we may need to transfer your personal information outside the UAE to trusted third parties or servers located abroad. We ensure such transfers comply with applicable data protection laws, using contractual agreements to maintain adequate safeguards.


5. Protection of Your Personal Information

We take reasonable steps to ensure the confidentiality and security of your personal data. Measures include:

  • Encryption of sensitive information during transmission.
  • Secure storage systems with restricted access.
  • Regular reviews of data security practices.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute data security.


6. Cookies and Tracking Technologies

Our website may use cookies to enhance user experience and gather statistical data. Cookies allow us to analyze website performance and provide personalized services. You can control or disable cookies via your browser settings, though doing so may limit website functionality.


7. Your Rights

You have the right to:

  • Access your personal data: Request details of the personal data we hold about you.
  • Correct your data: Request corrections to inaccurate or incomplete information.
  • Withdraw consent: Opt-out of marketing communications or certain processing activities.
  • Request deletion: Ask us to delete your data where it is no longer necessary for the purposes collected.

To exercise these rights, please contact us at info@brightway.ae.


8. Retention of Personal Information

We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, or resolve disputes.


9. External Links

Our website may include links to external sites. We are not responsible for the privacy practices or content of such sites, and we encourage you to review their privacy policies.


10. Changes to This Privacy Policy

We reserve the right to amend this Privacy Policy at any time. Changes will be posted on this page with an updated revision date. Your continued use of our website constitutes acceptance of any changes.


11. Governing Law

This Privacy Policy and any disputes arising from it are governed by the laws of the UAE. Any legal actions will be subject to the exclusive jurisdiction of the UAE courts.


Contact Us

For questions, concerns, or requests regarding this Privacy Policy, please contact us at: info@brightway.ae
This Privacy Policy reflects our commitment to transparency and adherence to UAE’s data protection laws, including Federal Decree Law No. 45 of 2021 on Personal Data Protection.